Multicultural Marketing & Advertising

Establish your Brand and Create High Impact Messaging Today

Industry leaders of all sizes turn to MLS’s worldwide resources and management personnel to provide the skill and expertise to reach new consumers and increase revenue while maintaining a consistent corporate brand. MLS partners with more than 60 prominent advertising, marketing, communications and design firms, as well as directly with marketing departments of leading organizations in various industries and government agencies, to create the most resonant and impactful messages for international markets as well as multicultural audiences within the U.S.

We offer a comprehensive suite of global marketing and advertising solutions, including the following:

  • Branding. Our worldwide resources create a multilingual brand through the implementation of focus groups and other innovative techniques to maximize impact and differentiate our clients from the competition.
  • Global Public Relations. MLS linguists translate news releases, promotional literature and interactive resources, and devise and implement multimedia strategies suited to international audiences.
  • Multicultural Marketing. MLS marketing and transcreation experts provide critical support in building an organization’s dynamic global presence for B2B and B2C marketing, translating and localizing websites, and creating effective, culturally appropriate messages.
  • Business Intelligence. MLS provides in-country market research and business intelligence services in more than 120 foreign countries to support our clients’ expansion and corporate objectives.
  • Public Education & Information. MLS creates effective cross-cultural outreach and public education programs. Our subject matter experts in disciplines ranging from politics to technology to healthcare are available to enhance outreach initiatives and public affairs agendas in all forms of media.

Select Clients

  • Havas Worldwide
  • Goodby Silverstein & Partners
  • Edelman
  • Ogilvy Public Relations
  • Widmeyer Communications
  • APCO Worldwide
  • Whirlpool
  • Toyota
  • Department of Health and Human Services
  • Department of Justice

Recent Experience

  • Ongoing internet marketing support involving website localization, the translation of blogs and social media posts as well as brand research and related support for manufacturers of diverse products and services ranging from automobile parts and household appliances to oil and video games
  • < 24-hour production of multilingual translations of press releases and corporate communications for PR and international newswire services targeting Asian, European and Middle Eastern markets
  • High volume translation of packaging and other marketing collateral for providers of a wide array of products and services, from beauty products and industrial machinery to vacation lodging, banking and consulting services
  • Cultural advising on marketing style guides for audiences from the Middle East, Latin America, Asia, India, Africa and Europe
  • High volume website localization and maintenance for leaders in the hospitality and tourism sector

We invite you to contact us to discuss how MLS can help meet your global communication and operational objectives.

Phone: +1.301.424.7444


See our complete list of services